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August 10, 2024

How to Optimize Your Shoptet E-shop for Maximum Sales

Author: mobilComm Group

Category: e-commerce

e-shop Shoptet optimization conversion

Shoptet is the most popular Czech e-commerce platform and offers many ways to optimize your store. However, many operators don't utilize the platform's full potential.

1. Quality Product Photos Investment in professional photos pays off. Minimum 3-5 photos from different angles + detail shots. Shoptet supports unlimited photos.

2. Detailed Product Descriptions Don't just write technical specs. Focus on customer benefits. Use SEO-friendly text.

3. Upsell and Cross-sell Set up related products and accessories. Shoptet has this feature built-in - use it.

4. Abandoned Cart Emails Up to 70% of carts end up abandoned. Automatic reminders can recover 10-15% of them.

5. Free Shipping Over X Psychologically very effective tactic. Find your average cart value and set the threshold 20-30% higher.

6. Discount Coupons Offer discounts for registration, sharing, or newsletter signup. Shoptet has a very sophisticated coupon system.

7. Website Speed Optimize images, limit unnecessary scripts. Fast website = better conversions and SEO.

Bonus Tip: Use Shoptet API for integration with warehouse systems or accounting. Save hours of manual work weekly.

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